CLIENT/PROJECT: Lonesome in the JungleI was very excited to be a part of sharing Lonesome in the Jungle’s (LITJ) story. The goal was to show as much of their personality through visuals as they were showing through their music.
It was very fun to work as partners on this project. We shot at different locations and made some very unique content.
I was able to create a visual world around LITJ without losing who they are.
Building a visual world around a band and their music
I wanted to find a visual language that could carry a feeling beyond their music.
There was already a story to tell between the music, the people, and their shows. The challenge was figuring out how to encapsulate and share all of that on social media.
THE APPROACH
The Music
I wanted people to really feel their music even more. So I put together videos and photos to each song that translated the feeling.
The Artists
Each person in the band had a story to tell. They had their own experiences that shaped them to be the musicians they are today. I was able to show that through visuals and even some vulnerable videos of them talking about their music.
The Performance
When they perform on stage, it is a completely different feeling than in the recording studio. There is so much heart and emotion that you couldn’t help but lean deeper into their music. I was able to capture these moments and replicate the experience for their followers.
The Behind the Scenes
I was able to show a different side of them, one that the audience doesn’t see. The process of making a song, a day in the life, acoustic sessions, and some pre-show commentary. It was really fun to really encapsulate their whole personality through visuals.
